Hippeastrum Magical Touch

The amaryllis is the most dramatic bulb you can grow indoors — a single bulb producing multiple enormous bold crimson and white trumpet blooms on stems that rise steadily over several weeks, filling any room with something close to theatre. In January to December, it brings a warmth and drama to interiors that no other plant quite manages — particularly in the darkest weeks of winter, when its colour and scale feel genuinely necessary. Selected by BLOM's growers for size and health, these are amaryllis bulbs that arrive with everything they need to perform — the most dramatic indoor bulb, done properly.